Creating a network of users and followers is a really demanding task, especially for smaller companies, even if they have the best in product innovation. Thus, there's easy and hard ways for them to create their networks - either to focus on customer experience and win the love and admiration of more and more customers, or rely on their product and idea to sell. Either way, hard work needs to be put in both directions, but which one of them is easier to achieve. Read the article below to learn more. Click HERE to read full article. Curated from: http://www.entrepreneur.com/article/269912?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+entrepreneur%2Flatest+%28Entrepreneur%29